Email Marketing is an important part of any organization’s communication strategy. In a recent study, 72% of business professionals reported that email was their preferred method of business communication. However, the competition to get your email opened is fierce. If you are like most business professionals, you already receive more emails than you want. As a marketer, you need to make sure that the email that you send is relevant, interesting, and useful to your audience.
85% of high performing marketing organizations report that email marketing performance is increasing.
These high performing marketers have discovered that it is critical to combine compelling content with digital platforms that make the process of sending the emails easier and more effective. These tools allow marketers to employ the important tactics like personalization and automation that lead to increased email click-throughs and conversions.
We help our clients develop enhanced email marketing campaigns that get opened – because they are targeted and relevant. Our email platform enables us to target your leads based on both data attributes and digital behavior – which pages on your website a user has visited – and more. We partner with you to implement our software and develop a comprehensive email marketing plan that delivers measurable engagement with your audience.
Partnering with Clarity allows your organization to leverage our technical and industry expertise to begin to transform your email marketing efforts. We work with you to understand your particular customer journey and design an email marketing strategy to convert prospects to customers.
Click here to learn more about a free Marketing Assessment from Clarity Marketing Services.